Client: Oxyboot, a high-end shoe retailer focused on curated collections. Objective: Deliver a fast, scalable ecommerce site highlighting product craftsmanship. Approach: Adopted a serverless architecture using Firebase Hosting and Firestore for CMS, combined with a custom Express API backed by MongoDB for user data and order management. Integrated Algolia for instant search and personalized recommendations. Outcome: Maintained 99.9% uptime, achieved sub-100ms search latency, and boosted user engagement through dynamic, personalized shopping experiences.
